Victoria Rusnac
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Fractional CMO:
full-stack marketing execution

Scale your DTC brand and build a marketing team to drive sustainable and profitable growth

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Rebrand or refresh

The primary reason to bring on a Fractional CMO is to lead a rebranding or brand refresh that drives conversion rates, boosts community engagement, and builds greater trust and relevance.

All brand projects start with gathering consumer insights, defining the category, conducting competitor analysis, segmentation, positioning, and applying the Jobs-to-Be-Done framework.

50%
Increase Conversions with Compelling Copywriting Services
50%
Boost Your Online Visibility and Drive More Traffic
The naked pharmacy rebranding

Launch in the US

Launch your business in the US with a US-first strategy designed to leverage growth channels and local partnership opportunities.

By focusing on local consumer insights, market trends, and competitive dynamics, I’ll help you unlock growth potential, build brand relevance, and establish key partnerships that accelerate your expansion in this critical market.

Experienced

Our team of skilled writers brings years of experience to every project.

Tailored

We create content that is customized to your business and target audience.

CAROL BIKE US SCALING

Scale after the funding

When your DTC business raises funds, it needs to demonstrate quick growth and optimally invest available capital in driving that growth.

This is where my expertise in delivering fast, proven results comes in. I help DTC businesses drive fast growth while also identifying the ideal profile for a full-time CMO to bring on board.

50%
Increase Conversions with Compelling Copywriting Services
50%
Boost Your Online Visibility and Drive More Traffic
nexford university scaling

Discover the Power of Compelling Copywriting Services

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Transform Your Business with Engaging Website Copy

At Ottawa Copywriting Agency, we specialize in delivering high-quality website copy that captivates your audience and drives results. Our process is designed to ensure that every word we write aligns with your brand and resonates with your target market.

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Stand Out from the Competition with Persuasive Copywriting

Our team of experienced copywriters understands the power of persuasive language. We craft compelling narratives that highlight your unique value proposition and compel your audience to take action.

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Increase Conversions with Conversion-Driven Copywriting

Our copywriting services are focused on driving conversions. We use data-driven strategies to optimize your website copy, ensuring that it resonates with your audience and compels them to take the desired action.

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Fractional CMO scaling DTC brands in the US

Fractional CMO
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